MDC
11:23 AM Edit This 0 Comments »Cliff Freeman & Partners
New York City, New York
I really hesitated to post this ad because it is really graphic. When I first saw it, I rolled my eyes and thought it was stupid and gross. When I saw the character begin to get sick, I thought it was an excellent idea. It really caught me off guard, which I think is the essence of the idea. People are promiscuous and carefree until something like HIV catches them off guard.
Crispin Porter + Bogusky
Miami, Florida
I thought this was such a fun addition to the BurgerKing website. What's crazy is it actually works! It's so fun and a great little way to kill some time. I think everyone has done this at some time or another (and later made it their Facebook profile picture).
Kirshenbaum Bond
New York City, New York
Tab is definitely a woman's drink. My mom always told me how she would drink Tab with the other nurses before scrubbing in on surgeries at the hospital. These ads to a great job of catering to the correct market. I really like how the copy is sassy and is something that every woman can relate to.
Vitro Robertson
San Diego, California
This is almost like Philip Morris advertising the evils of smoking to teens or Budweiser/Heineken telling people to drink responsibly. I really like when companies tell consumers to use their equipment judiciously. It makes me think they are more human and thus, makes me want to support them.
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